January 28, 2025

January 2025 Product Updates

New automation triggers, upgraded media exports, and better brand kit controls rolling out this month.

Automation Triggers for Campaign Workflows

You can now fire automations when assets hit specific review states. Route completed avatars to paid media folders, ping Slack when product shots are approved, or auto-export launch videos to your CMS.

Higher-Fidelity Video Exports

We’ve upgraded our render pipeline to support 4K exports and transparent backgrounds. This update brings cleaner edges to motion graphics and tighter color accuracy across formats.

Brand Kit Controls

Admins can lock color palettes and typography systems so that every workspace member stays on-brand. Suggested prompts now inherit those settings automatically, keeping your creative aligned.

Coming Soon

We’re close to releasing caption intelligence, better analytics overlays, and native CRM integrations. Keep the feedback coming—we’re building Shuttergen alongside you.